I am a creative video producer and editor with more than 10 years of experience in the field. I have a strong passion for storytelling, particularly through documentary filmmaking. I create, produce, and manage video projects that effectively market products and showcase experiences. I have spearheaded and produced over 30 video campaigns launched in the North American market that have helped increase sales and build trust in my client's brand. Please take a look at examples of my work below.
Ed Lowe, DMD, AACD | Enisa | I make it e.max
This insightful testimonial video features perspectives from a dentist, lab technician, and patient, showcasing the remarkable impact a new smile can have. This video is part of a comprehensive campaign to raise awareness of IPS e.max Press technology.
Sierra | Patient Testimonial | IPS e.max Press
This patient testimonial, filmed in the Phoenix, Arizona area, highlights the benefits of Ivoclar’s IPS e.max Press Veneers. The video is part of a extensive social media campaign designed to showcase the perspectives of dentists, patients, and dental technicians on the product, ultimately driving awareness of IPS e.max Press.
Archibald Esthetics & Archibald Digital | Benchtop Heroes
This video offers an exclusive look into Archibald Esthetics, a cutting-edge dental laboratory based in Salt Lake City, Utah. As part of an initiative to recognize North America's premier dental technicians and their innovative methods, I was positioned to highlight Jed's exceptional lab and his masterful utilization of Ivoclar equipment. Aiming to shed light on his talent and advancements in the dental industry.
Local Start Dental | Ivoclar
This video was created to showcase the digital technology offered to University of North Carolina dental students in support from Local Start Dental in Durham, North Carolina. Ivoclar partnered with this organization to bring the latest technology to this organization, which helps those in need of dental care.
This video is used to help promote Ivoclar's technology in the educational setting.
Anvarda Dental Services Tour | Benchtop Heroes
This video provides an in-depth look at Anvarda Dental Services, a state-of-the-art dental laboratory situated in Vancouver, BC. As part of our ongoing exploration of North America's dental technology leaders, I had the opportunity to showcase Will's exceptional lab and his expertise in leveraging Ivoclar equipment. Our goal is to illuminate the groundbreaking work of dental technicians like Will who are propelling the industry forward.
After Innocence | Pacific Dental | Ivoclar
In this video, I showcase Joe and his new smile. I worked with the organizations After Innocence, Ivoclar, and Pacific Dental to produce this video where we donated dentures to Joe. This video was also produced as part of the Ivotion Digital Dentures video series to share awareness of Ivoclar's new Ivotion digital denture in the North American market.
The Dental Showdown Promo | Ivoclar
The Dental Showdown was a social event that aimed to bring together dental experts. This is a promotional video used on social media channels targeting dentists and lab technicians to get them involved in the show.
Ivotion Devotion | Ivoclar
Gerry made history in 1978 as a member of the Milwaukee Does, playing in the first all-female professional basketball game against the Chicago Hustle in a new league called the Women’s Professional Basketball League (WBL).
When it came time to consider all the pros and cons of her restorative options, Gerry Lynn Booker and her clinician didn’t hesitate to choose a solution that was both definitive and esthetic. This video was also produced as part of the Ivotion Digital Dentures video series to share awareness of Ivoclar's new Ivotion digital denture in the North American market.
VivaStyle | Ivoclar
The new VivaStyle professional whitening program offers patients the opportunity to choose the professional take home whitening solution that fits their individual needs and lifestyle. This is a commercial I directed and produced to help promote Ivoclar's new whitening solution.